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January 30, 2023 3 min read

There are so many things that are an important part of a man’s wardrobe. Some men may valueties, while others may love theirt-shirts. However, not many realise they're missing one thing:fragrances. The right cologne can make a great impression, and it can be a key element in helping you to feel confident and attractive. 

However, surprisingly enough, not many men wear them. Why is that? Well, the use of fragrances has been traditionally passed down from father to son, but now that many lack that influence, they don't have the necessary knowledge to make informed choices. Consequently, many men don't understand the basics of colognes and perfumes and the products available to them. As a result, many men stick to the same one or two fragrances which they've come to know or none at all.

Either way, fragrances are important, and they can seriously boost one's self-confidence, attractiveness, and so much more. But, of course, choosing the right fragrance can be a challenge. There are so many options available, and it cannot be easy to know which is right for you. We’ve put together this guide to help you find the perfect cologne.

Today, we want to share with you what you can do to pick the perfect cologne and wear it properly.

1. Know Your Style

The first step in choosing a cologne is to figure out your style. Do you prefer subtle, light scents or bold, strong scents? Do you prefer woody, spicy, or citrus notes? Knowing the kind of scent you like can help you narrow down your choices.

2. Understand the Strength

Once you’ve chosen a style, you need to consider the strength of the cologne. Stronger scents are better suited for evening wear, while a lighter scent is more appropriate for daytime wear. It’s important to choose a scent that isn’t too overpowering, as it can be unpleasant for those around you.

3. Consider the Season

When choosing a cologne, it’s important to consider the season. In the summer, you should choose a light, refreshing scent that won’t be too overwhelming in the heat. In the winter, you can choose a heavier scent that will last longer in the cooler air.

4. Apply It Properly

Once you’ve chosen a cologne, it’s time to apply it correctly. Start by spraying a small amount on your wrists, and then rub them together. This will help to spread the scent. Next, spray a small amount on the base of your neck, where the scent will linger the longest. Finally, spray a bit in the air and walk into the mist. This will help the scent to settle on your clothes.

Also, when it comes to fragrance, less is more. A few sprays are all you need to leave a lasting impression. If you overdo it, the scent can be overwhelming


We hope this guide has helped you choose the perfect cologne. With the right fragrance, you can make a great impression and feel confident and attractive. So, what are you waiting for? Go ahead and start experimenting! And don't be afraid to reach out to staff about what your wants or needs are. They can help you quickly understand your preferences and help you choose the right cologne that'll suit you perfectly.

The Suitcase offers the best in men's fashion and lifestyle products, all curated from Asia. If you wantmen's cologne in Australia, come check out what we offer!